Trade & manufacture
Fenwick & Sons Joinery
A dark, tactile site for a third-generation joinery shop taking staircase and window commissions from architects.
- Sector
- Trade & manufacture
- Package fit
- Start package
- Location
- Ashford, Kent
fenwickjoinery.co.uk
The commercial brief
Architects, main contractors and private clients specifying bespoke timber work.
Goal: Attract fewer, larger commissions and shorten the specification conversation.
Design rationale
- Material and process photography carries the credibility that a price list cannot.
- Capability stated in the language a specifier uses — species, finishes, tolerances, lead time.
- A drawing upload on the enquiry form so quoting starts on day one.
Built mobile-first
Most visitors arrive on a phone. Every layout is designed at 390px before it is designed at 1440px.
Key screens
Capability
Let a specifier confirm fit in thirty seconds.
- Species and finishes
- Machine list
- Tolerances and standards
Commission enquiry
Start the quote with the drawing attached.
- PDF and DWG upload
- Site postcode
- Target install date
Brand direction
Palette
- Pitch #171412
- Oak #A9784A
- Bone #EDE7DC
- Iron #5B5750
Typography
Condensed uppercase headlines with wide tracking, workmanlike body text.
Want this standard of thinking on your website?
Pick a package or book a call and we start with the commercial questions, not the colour scheme.

